Don’t worry about the number of backlinks that point back to your website. Just focus on the quality of the backlinks. This is what matters most when it comes to SEO and ranking your website high on Google.
Why do I need to rank my website high on Google?
Well if you hire a experienced SEO agency they will tell you that in order to be successful online you need to get found high in the search engines, namely Google. The way to get found high on Google is by employing solid SEO strategies that will get your website noticed.
One of the best SEO strategies in order to rank higher on Google that your competition in the same market is to get backlinks from high-authority sites.
This type of SEO strategy will lead eventually to a higher domain authority (DA) for your website. a high page rank, more website traffic and hopefully more leads and sales.
To gain these high ranking PA DA backlinks, you need to start with producing high-quality content on your website so others can find you. The better quality the backlink is, the higher the content and backlink will get ranked on Google.
Don’t forget to share this high ranking content on other website like social social media channels and Web 2.0 sites. This creates automatic backlinks from high DA ranking website right back to your website.
What things are important for SEO?
Things like on-page SEO, off-page SEO (backlinks), sharing content and other digital marketing methods will drive traffic to your website where you will eventually get more leads and sales.
On-page SEO is all about nailing down the meta areas of your website like the titles, descriptions, categories and tags for your pages and posts. So let’s move past that for the sake of this article and focus on backlinks.
What Are Backlinks?
Backlinks are basically just links that when clicked go from one website to another website.. These links on other websites can come from Web 2.0 sites, social media sites, or web directories to name a few. The most valuable links from other sites must be created and come from high ranking websites to be of any value to us.
Content on other sites should be related to some topic on our own website blog post. This ensures Google that not only is the content related, but that is provides further answers or understanding for whatever information they are seeking on the web.
If they click on an article backlink related to web design on one website, it should go to another website with the same related “web design” information in order to be deemed worthy of page rank points that make up the algorithm.
Backlinks are also known as “inbound links” from any website to a page or post on another website. Google and other major search engines such as Yahoo and Bing, consider these backlinks to be “votes” for a specific website.
Certain websites that get a higher number of quality backlinks tend to have a higher page rank and are considered organic search engine rankings or SERPs. So the more of these high ranking PA DA “votes” you get, the higher your site will be ranked on Google, it’s that simple.
Higher ranking backlinks mostly come from trusted sites like .edu or .gov websites. They are given a higher domain authority (DA) and are considered to authoritative in nature. Such websites are Facebook, Twitter, Pinterest, and Instagram as well as other high ranking PA DA sites such as LinkedIn, Tumblr, and Medium.com
Always include your main keywords in your article content, title, description and other meta areas such as links to internal pages and external pages.
Keywords and keyword phrases are what drive search results. When someone searches a certain keyword phrase and they land on your website, you can be your website has a good page rank.
Most SEO agencies try to write content and create quality backlinks so that their client’s website will get found on page #1 of Google whenever a keyword phrase is searched for on the web.